Buick chief has asked for Riviera for Buick.www.gminsidenews.com/October 16, 2009
By: Nick Saporito
More news out of Tuesday's GMC-Buick dealership meeting in Detroit leads us to another potential Buick product. It is no secret by now that General Motors is heavily investing in the Buick brand thanks to its success in China and impending revitalization in North America. GMI has been told that Buick management has asked that Buick get a new Riviera sometime in the future to further the revitalization. GMI was told that recently Buick management, including outgoing GMC-Buick General Manager Susan Docherty, asked GM management to add a Riviera to the Buick lineup. GMI has not been told of GM management's response.
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